Endless Advance signs with BAR

Endless joins BAR
By Phil Huff (04/07/2003)
July 4 2003

Endless Advance, the Japanese manufacturer of competition brake pads, has become an official supplier to the Lucky Strike BAR Honda team.

The company already has a strong motorsport presence in Japan, where it manages a 1 billion Yen turnover, competing in the country's Formula Nippon championship, and sponsoring rally driver Toshihiro Arai.

It also has strong links with BAR tyre supplier Bridgestone, and Subaru, whose world rally team is run by BAR boss David Richards.

The deal is said to be worth $200,000 in trade support, with no identification on the cars.