Eddie Jordan joins the FIA Press Conference
By FIA Press Release
June 19 2004
Eddie Jordan joined three other team principals in the FIA press conference, held after free practice for the US GP. It's worth reading through, especially for the comments about Timo Glock and Jordan's Cosworth engine supply.
2004 UNITED STATES GRAND PRIX
FRIDAY PRESS CONFERENCE
18.06.2004
TEAM PRINCIPALS: Ron DENNIS (MCLAREN MERCEDES), Eddie JORDAN (JORDAN FORD), Tony
PURNELL(JAGUAR), Paul STODDART (MINARDI COSWORTH) and David RICHARDS (BAR HONDA)
Q: A question to all of you to start off with about the regulations for 2006,
which I believe that you’re going to discuss at a meeting on Monday week, where
it’s being finalised? I don’t know what the situation is. Have those regulations
been agreed on, do you agree with them because we were told you all agreed on
them, and what’s the situation with that meeting.
Tony PURNELL: Certainly I’m not under the impression that the regulations have
been agreed - far from it. It’s a fact-finding exercise at the moment. From our
point of view, we’re just hoping that moves to contain the expense of Formula
One and get it back into something that meets the sort of market forces will be
achieved. I think that’s the mood of everybody. I hope we’re successful in
finding that formula.
Paul STODDART: I certainly don’t think anything’s been agreed. The Monaco
meeting was simply a fact-finding mission. Perhaps it was played up a little bit
more than that after the meeting, but I certainly don’t feel we went away from
there agreeing anything. What worries me a little bit is we haven’t seen an
agenda, or I certainly haven’t seen an agenda, for Monday week’s meeting, and
since it is so important I would have liked to have seen one by now. But we’ve
got to try, as Tony says, to contain the costs and teams like Eddie and I are
very interested to see just where this goes.
Eddie JORDAN: Certainly nothing has been agreed. There was a meeting in Monaco
where Max told us the things he would like to see. Some were possible and (he)
look(ed) for an answer back from the teams, we’ve done that, we did that almost
immediately. So the position of Jordan is, within reason, clear on certain
aspects and there were some things that he said that were not negotiable but
we’ll have to wait and see what the agenda’s like when we receive it.
Q: Can I change the question slightly for David Richards and Ron Dennis? What
are the contentious issues in those suggestions and are you worried the
regulations may be railroaded through? What don’t you agree with?
David RICHARDS: I think the fact of the matter is that what has been put to us
is a set of regulations for 2008, at the end of the current Concorde Agreement,
and there can be no argument about that. It’s within the FIA’s remit to present
regulations that they are going to run the championship with from 2008 onwards
and it’s up to us to decide whether we are going to enter or not. As to whether
any of those regulations can be brought forward or there’s any benefit to bring
them forward, that’s a further debate, but I don’t see that’s going to happen
overnight.
Ron DENNIS: First of all, I echo pretty much everything that everybody else has
said. The fact is that it was a constructive meeting that took place in Monaco
to discuss changes. It wasn’t just a cost-driven discussion - we are very keen
to improve the spectacle of Grand Prix racing. There are other issues – the
number of races, technical and commercial issues – that were discussed. But the
format both there and in future meetings shouldn’t be a public format. I’m
always mystified coming to an FIA press conference and to be asked questions
that are by an FIA representative which are contentious questions. We are
looking for a harmonious internal set of discussions which leads to a set of
regulations or a commercial agreement that we are unified behind. So I am always
mystified why contentious questions are asked. For example, you asked the
question ‘2006 regulations’. There are no regulations that are going to change
in 2006 unless it’s by way of unanimous agreement between the parties that are
signatories to the Concorde Agreement. That means the teams, the governing body
and the commercial rights holder. It’s a simple fact and, for once, I think we
are in harmony, as teams. We want to make things better, we want to make it a
better spectacle, we want to reduce costs and we are all committed to that. But
it’s never achieved in a public forum.
Q: Tony, what is needed at Jaguar to turn it around? They seem to have
slipped back a little?
TP: That’s fair. We’re thoroughly disappointed with the season. We started with
a very nice quick car and we’ve been let down by a lot of small mistakes. We
have a limited resource and we put the effort into what we thought was important
with the money we had and I think we’ve been quite successful there. But in
Formula One you’ve got to be good at everything, you can’t make any mistakes
anywhere, and it’s a no prisoners game. The areas that we haven’t been so strong
on have hurt us very badly. I’m sort of 50-50 with it because when we were
designing the car, if anybody had mentioned what sort of lap times it’s capable
of nine months ago we would have shaken our heads and said ‘just now way, we’re
not going to make a car that good.’ But the standard this year is fabulous and
fantastic lap times compared to last year are ordinary I’m afraid. So it’s a
tough game and we have to find all those little improvements. I have to say that
it’s one of the problems when you’ve got an adequate budget but not an excess
because money can mask mistakes. It’s very easy to buy your way out of mistakes.
We can’t do that. We’ve got to get everything right and if we don’t we’re
punished. But that’s the game we’re in, so no complaints.
Q: Paul, I’ve seen quoted that you reckon that you’re worse off than you have
been for many years, but you’ve probably got a better budget this year. How does
that work out?
PS: Two reasons. One, as Tony just touched on, is that there are no bad cars,
there are no bad chassis, there are no bad engines and there are no bad drivers
and, simply put, we’ve taken two seconds a lap out of most of the tracks that
we’ve visited this year and it’s not enough. We’re just getting left behind and
we’re being outspent enormously, which we accept. We accept our budget is the
smallest in Formula One but it’s starting to always show and I think if you add
that to the fact that we’ve had stable technical regulations now for several
years in a row you’re seeing the by-product of that, which is ultra-reliability.
In the main, most of the teams now will go through a race weekend with very
little problems. We see, consistently, 15, 16, 17 cars finishing races, which
would have been unheard of a few years ago. We’re just being outspent and that’s
our problem.
Q: Eddie, obviously you had a superb result a week ago. What was your
reaction to that and also the fact that the third driver played such an
important part?
EJ: Extremely fortunate. I had no idea, leaving the circuit, what the final
outcome was going to be. It doesn’t matter where you are, two cars in the points
is a result, whatever position you’re in and I was very pleased about that, of
course, but it doesn’t mean that we’re any quicker and the quick cars are
fantastic at the moment. It seems like a distant past when we were fighting for
a podium. That’s not possible at the moment, but the fight back is good. We
started this year when there was a lot of doom and gloom about Jordan and we’ve
get our heads down and we’ve kept our mouths shut and what we have done is get
on with our job and prove that we are a significant member of the Formula One
establishment and we will come again. This was part of the fight back and I’m
enormously pleased by Timo Glock, who stepped in at extreme short notice. And
I’d like to say, not just to the four other team principals here, but I had to
send a document around, if you like, professing my faith in this driver and why
he should get a super-licence and I’d like to say thank you, their judgement was
right. He is a good young driver, he’s got great potential and he deserved his
licence and he did us all proud for the people who signed for that.
Q: David, for you two questions about the future of the team. How long does
your contract as management last for and, similarly, what’s the situation with
Honda at the moment?
DR: Both are still having final discussions. The intention is that they’ve asked
me to stay on for a longer period of time than my current agreement is and we’re
just discussing that at the moment. And Honda, as they’ve obviously told you,
are going to continue but, again, the terms of that will be announced by Honda
themselves, not me. They’re both under discussions. It’s not an immediate issue,
quite clearly, because my agreement doesn’t come to an end until the end of 2006
anyway and the Honda situation is ongoing.
Q: Ron, you may not like this question much either. Can you tell us what the
situation is with GPWC because after that set of regulations came out it was
suggested that that was the end of GPWC. Is it still in existence?
RD: Well, I don’t know why you are asking me. I am no better informed than any
of the other team principals. I understand it’s moving forward and it seems to
be evolving into a different entity but still with the same name. Obviously the
more options the teams have the better and at some stage in the future maybe
there will be a choice between one series or another. I think it’s highly
unlikely that common sense won’t prevail and there will be one entity but time
is almost the dangerous element in this because we don’t have any decisions to
take until the end of 2007. So unless everybody agrees, that is current a
signatory to the Concorde Agreement, we will be running rules, regulations and
commercial terms through to the end of that season. So anything that takes place
will have to be through a process of unanimity which I sometimes doubt is ever
possible in Formula One.
Q: How has it changed?
RD: I think that there’s a common understanding of the format that more effort
being put into the operational aspects of the series, and alternative commercial
approach, and perhaps bringing in third party competence to bear on some of the
issues. It’s an ever-changing thing at the moment.
QUESTIONS FROM THE FLOOR
Q: (Bruce Martin – Sports Ticker) Speaking of cost, how much better has it
been to have the two North American events on consecutive weekends, from an
efficiency standpoint, from travel standpoint, with your teams?
RD: I think, first of all, consecutive Grands Prix, as regards controlling our
costs, have a relatively minimal impact. Obviously it’s a shorter period of time
that our people are away from home and therefore the, let’s say, fixed costs,
hotels, those sorts of travel costs etc, tend to have some small impact on it,
but as percentage of the whole cost, it’s a relatively small percentage. Where
the costs increase is that you have to have more people to cope with the
workload and it’s a more intense period of preparation because you’re not going
back to base and therefore you have to carry all the equipment and spares to
maintain the cars between the events. So from a saving costs point of view, it’s
probably hard to say that there’s any cost benefit at all. The biggest negative
for us all is the tremendous pressures on the workforce. It probably impacts
less on the people sat in front of you than it does on the guys who are
preparing the cars or who direct responsibilities that involve them directly in
the team operation. The pressure comes not necessarily on them physically but
more on their family lives and the burn-out that negatively comes with personnel
travelling around the world and that being impacting by these back-to-back
races. But having said all of that, the teams all contribute to the view that a
World Championship must be that and America and Canada is extremely important to
our calendar. It obviously gives us the ability to attract some American
investment into our sport and we wouldn’t want to see these races move off the
calendar. But we are all feeling the strain of what is going to be an 18 race
series this year.
DR: How can you add to that?
EJ: Just very briefly, I’m not sure if Ron completely touched on it. I think the
workforce, when we discussed it with them, would rather have two races
back-to-back like this, where they’re not having to stay out, for example, the
previous race between Indy and Japan they all stayed out and it was never viable
either from a time-frame or cost to go back, so from that point of view, I would
advocate strongly these back-to-back races because what it does do is take
pressure off when we’re trying to negotiate a calendar with Bernie and the other
people involved in putting on the races, that the three week gap in the summer
is still the most vital thing that we must preserve, because that does give a
meaningful home life to people who have young families and that’s the key. And
if it means back-to-back, they should be retained.
PS: I think I would just add that the back-to-back for us has certainly worked
with these two races, but as Eddie said before, when we had the 2002 situation
with Japan when we were out for three and a half weeks, that does take a heavy
toll on people’s home lives. We as a team probably saved a little bit of money.
We didn’t quite get raped and pillaged on our freight charges as much as we
would have if it had been two races instead of one.
EJ: Really?
PS: Really.
EJ: I must show you mine. (Laughter)
Q: (Joe Saward – F1 Grand Prix Special) On the question of a set of rules or
whatever it is, the crux of the matter very clearly is the commercial deal and
if there’s a commercial deal everything else will follow from that. Now it seems
to me that Ferrari has a deal. I would like to know if any of you have agreed
terms on a deal and if not, why not? And are there any sensible offers on the
table? Starting with Eddie.
EJ: Is that because you know I will give you a truthful answer? (Laughs) I
wouldn’t bet on it. (More laughter) Never knowingly told a lie. Lies are always
sinful, did you know that Joe? (More laughter) The answer is… He’s spellbound
for the first time ever. No, I have never been offered a deal. I’ve heard talk
about a deal and there’s no deal on the plate for Jordan that I can know about
and I wish there was, at least, something that we could look at and think about
and drool over.
PS: I’m probably even worse than that. I’ve never even had a deal discussed with
me. I have no knowledge of it whatsoever and simply, I don’t feel, being
serious, that we’re going to move forward with many things in Formula One until
there is a new commercial deal. That’s it, the simple fact.
TP: Joe, I echo that. At the moment, we’ve got a sport with a degree of crisis
coming up with this great uncertainty of where the commercial side of life ends
up. It’s something that other sports have faced, especially over in the States,
and where you end up is that you have the technical regulations but we’re going
to need some commercial regulation as well. It happens in business and certainly
the way Formula One is structured at the moment, where the rich get richer and
the poor get poorer, doesn’t lend itself to competition, because money is such
an important element of this sport. So it would be lovely to think that you
could come up with a commercial arrangement somewhat inspired by the sports out
here where there’s franchises, there’s salary caps, there’s things like drafts,
you know, where the weakest teams get the pick of the best players. Things like
that, which is a commercial regulation, is what the sport needs and certainly I
hope that the mighty forces are going to act to produce something like that and
make the sport good for everybody over the next twenty years. Certainly I’ve had
no offer.
RD: It’s not really a yes/no answer. I think you’ve got to go to the root of the
issue. The fact is that we are governed, at the moment, both technically and
commercially, through to 2007, by a contract that we all willingly signed and we
are all party to it. The pressure to establish a new commercial arrangement with
the teams, strangely enough, it’s not as a result of the teams asking for money,
or a bigger slice. That’s not where the pressure is. The pressure comes from the
fact that the three banks who inherited equity by way of the demise of Kirsch
and, prior to that, EMTV, are sat with significant debt or equity – however you
want to interpret it – on their books and they know that that equity is reducing
in value as we move closer to the end of 2007. Two of the banks have taken the
prudent view of significantly writing down the value of that equity. One bank,
whose involvement is currently indirectly underwritten by a government, is
reluctant to write that equity down, so we have a strong desire of those three
banks, and remaining shareholder, to construct a commercial deal that is
attractive to us enough to sign, or extend, either the existing agreement or a
new agreement. So there’s very much a pressure on us to agree some sort of
commercial arrangement for the future. There is the inevitable sound-bite
language: We are only getting 23 per cent of the revenue, we would like a bigger
share. There’s all the things that we can accurately put into the pot but the
fact remains that our destiny at the moment is not in our own hands. We are
bound by a contract that we intend to honour and any movement away from that is
going to require some pretty Herculean negotiations from a variety of people.
And I don’t think the banks realise yet how precarious their position is and
until they do nobody’s going to really move from the position they’ve adopted.
That’s my view.
DR: I’ve forgotten the question! (Laughter)
EJ: Sorry Joe, did we get an answer to the question?
Q: (Joe Saward) We got an answer from people yes.
RD: I have an understanding of what commercial options are available to all of
the teams at the moment and the guys behind me, I’m quite sure, do not have as
much information as they should have and that is unfortunately part of the
inevitable process of negotiations: Keep as many people in the dark as possible,
divide and rule. Am I part of the divide and rule strategy? Most definitely not.
DR: I’ve certainly not had an offer made to me but I’ve had it presented to me
in the form that I assume is going to be presented in the longer term as a
renewed Concorde Agreement, just as a loose outline of it. But I’m pretty sure
Eddie’s had the same instructions as well so I don’t think any of us have had
any privileged position.
PS: I haven’t seen anything about it.
EJ: I thought you were offered a deal. The answer is no.
DR: Not offered a deal, no, but I’ve been shown the basis on which it would be
presented.
PS: Looks like Tony and me have seen nothing…
TP: Absolutely nothing.
PS: Ron’s seen a lot but made his point very clear and the other boys have seen
some.
EJ: Sorry, I got piece of paper with a post-it and there were some pieces of
pencil on the post-it and if that’s what they call… Are you joking me? I can
show you. Have you had a structured deal? The answer is no. I haven’t.
DR: Not in a form that is acceptable at the moment, put it that way.
EJ: Have you seen an organised deal Ron?
RD: No.
EJ: David, have you? None of us have.
DR: I’ve seen the financial structure and the way that‘s put…
EJ: Was it on a post-it? (Laughter)
DR: Not that I recall.
PS: I’ll just check the back of my fag packet here. No, I can’t see anything.
Q: (Matt Bishop – F1 Racing) Tony, in the light of rumours that HSBC may not
be continuing their sponsorship of Jaguar Racing next year, could you comment on
stories circulating here which suggest that Sir Jackie Stewart, a non-executive
director of Jaguar Racing, may have been hawking another bank, the Royal Bank of
Scotland, as a sponsor to other teams?
EJ: Oh, I love that one.
TP: Jackie has acted correctly in that he informed the board and HSBC that he
was going to take up a role with the Royal Bank of Scotland so there’s nothing
untoward there. But you’re suggesting, here, an act of betrayal which would be
inconceivable, I think, for a director of a Formula One team. You’ve got bear in
mind that Jackie’s the father of Jaguar Racing. He’s worked for Ford for 40
years, he’s got huge standing in the sport, and that implies a set of first
class ethics. I’m inclined to discount that as rumour-making. For sure, Jackie’s
always assured us that he’s steadfastly behind the team, and I’m sure he is.
Q: (Bruce Martin) Tony George has advocated his desire to see another United
States Grand Prix, possibly on the west coast or something, and he believes it
could only benefit this event. How do you feel about that?
RD: I think we would all support it providing it didn’t increase the calendar
size. A west coast race would be very beneficial to the commercial interests of
all of our teams and probably Formula One as a whole.
DR: I think we have also got to look at how we get better penetration into
American per se. Someone was telling a story at lunchtime about how little
awareness there was of Formula One despite the fact that we are here this
weekend and we were in Montreal last weekend. Will it help us to have an extra
race in the west coast? Well, I am sure it will do but there is still an awful
lot of work to do with what we are doing already and as far as extra events are
concerned I have a slightly different view on this. I would rather do extra
events and far less testing. I think extra events actually drive revenue and
increase the value to everyone and testing does absolutely none of that.
EJ: There is also a rumour around about whether there will be a renewal of the
contract and the options here at Indianapolis and it is my desire, certainly, as
team principal of Jordan that there is. I think it has been a huge success and
you must be a little patient. I remember not very long ago going to Barcelona to
a handful of people and going to Canada to a handful of people and they turned
out to be probably two of the best supported events on our calendar. So I am
quite sure that things will turn around. We also have to get our act together.
We do realise in an American context that we are not close enough to the people.
We must make sure that we think carefully about this. We understand we have
technology and we have new fangled cars and stuff but we also have to reach out
and make that extra effort. That is part of the American culture and it is not
for them to change, it is for us to change. And if you are going to have another
race in America will you please have it in Boston so that I can get more Paddies
on board because it is ridiculous going off to the west coast of America, it
doesn’t suit me at all! Thank you very much! (Laughter)
PS: I think the west coast race would be great but I echo Ron’s thoughts that we
need to look very carefully at the calendar. I mean, 18 races is a killer, we
don’t do a lot of testing so I look at it from a purely race point of view and I
look at people that are getting severely burned out and I fear 20 races, I
really do.
TP: From Ford’s point of view we would be delighted to have another American
race - it is an American company and it is the biggest market for Jaguar. I
think the only caution is that Americans like to be entertained and if we don’t
entertain them it won’t catch on – simple as that.
Q: (Dan Knutson – National Speed Sport News) Tony, you said that Jaguar has
been very disappointed with the results this season. What has been the reaction
from your parent company Ford to the season?
TP: Pretty good really. They never give me a hard time about results. They are
very steady as a company, that is my relationship with them, so no complaints,
no accolades. They were impressed in Malaysia, I have to say, and we need to
pull something out of the bag to give everybody in the team a lift and, for
sure, that is what we are trying to do. This would be a nice weekend to do it.
Q: (Joe Saward) Eddie, was your impassioned plea about keeping the three-week
break earlier on because you are under specific pressure to give it away?
EJ: Joe, I am not sure you are on this planet! I said it was a purely
humanitarian wish. We are trying to keep it.
Q: But is there specific pressure?
EJ: No, not at all. It does come up every year – why do we need to have the
three-week gap? And I think in particular before David was on board I think
actually Ron was a very great supporter in this respect. Is that right Ron?
RD: Yes, you are quite right.
EJ: Thank you, Ron.
RD: It is not under pressure other than that every time the calendar comes up
the three-week gap comes under pressure.
Q: But how would you get 20 races if you…
EJ: You divide 20 into 52 and I think you get something like…
Q: You are very good with numbers Eddie, aren’t you?
EJ: I have had to be! (Laughter)
Q: (Niki Takeda – Formula PA) This habit of having a three-week break and a
testing ban is relatively new. Can you explain why it has become so important in
the last few years because you never used to have that 10 years ago.
RD: Well, I mean, if you go back to when I started motor racing in 1966 I think
we had eight Grands Prix and there was huge amounts of time between the races.
Now it is just a question, you know, Eddie uses the expression humanitarian, it
is just for everybody that is working in Grand Prix has some family and it
allows the teams to plan a holiday in the middle of what is an intense racing
season. It is as simple as that, it is not complicated, and the winter testing,
the bans that are in effect at the end and the middle of the season are purely
to save money and, again, to stop the teams putting pressure on themselves to
perform because inevitably if there is an opportunity to improve your team you
are going to take it. If that opportunity is taken away from you then clearly
you can focus on other issues and perhaps one of those issues is giving people
time off, which is desperately important.
Q: (Mike King – Indianapolis Motor Speedway Radio Network) Mr Richards,
forgive my ignorance of the technical rules of Formula One but your third car
was obviously very quick today with Anthony Davidson second only to Rubens
Barrichello. Is the third car required to meet the same technical regulations as
the other two cars and if that is the case how impressed are you with his
performance today given it is his first appearance at this track?
DR: Well, the answer to the first question is yes, they have to comply at all
times with the technical regulations as all the other cars. He does, however, as
the third driver, have the benefit of additional sets of tyres, which the other
drivers don’t and so fresh tyres do make a significant difference. But
nonetheless Anthony has driven superbly all year and he is a really integral
part of the team, not just on the Fridays but during testing throughout the
season. I would say he is well deserving of a drive in Formula One in the near
future.
Q: (Dan Knutson) What are your thoughts, guys, on having radio transmissions
between the driver and the pit available to the television audiences and also to
the fans in the stands who have scanners like they do in NASCAR?
DR: Very happy with it. No problem whatsoever from my side.
EJ: Does it have parental control?!
RD: I don’t have strong views in either direction. If it could be demonstrated
to improve the spectacle I wouldn’t be violently opposed to it.
DR: Could I just add one point there? I think that the one-lap qualifying would
have been significantly, or could be significantly improved if you have an
interface from the television into the car on the slowing down lap and be able
to talk to the driver and get the immediate reactions about his lap. I think we
haven’t made the most of single-lap qualifying and the way it is presented.
PS: We have killed that one now, so there is no point. You have only got one
more race.
Q: (Bob Constanduros - Bob Constanduros & Associates) What about radio
transmissions for you?
PS: Oh, a great idea, and I think if we don’t start (EJ interrupts) to the
public…you know, it is a great idea. Sorry Eddie, did you want to get in there
first?
EJ: No, no, no, not at all. But I think it’s… I’m not sure that we want to hear
some of the things that are said during the middle of a race. Some of the stuff
is pretty basic, to say the least. (Laughter) Yeah, but it could be fantastic.
We need to come up with more things, it doesn’t matter, every idea is a good
idea. Put them on the table, please.
TP: I certainly support it but I think it is tickling at the edges. I think to
make Grand Prix racing more entertaining we just have to do something to make
the cars overtake more easily because I think that fans want to see bunches of
cars and overtaking. We just don’t have that and we need to.
Q: (Jonathan Noble – Autosport) You have all signed off for the new
qualifying format from Silverstone, can you give us an indication of how
convinced you are that it was a positive move and the right move and are there
any processes that have been put in place to ensure the last five minutes of the
second session aren’t a huge confusion for fans and televisions audiences with
purple sectors and green sectors and the guy on pole not being quickest in the
second session?
ALL: (Silence)
EJ: I think we have answered the question.
RD: First of all, the teams are constantly positioned as being solely and
exclusively responsible for change and certainly this is one of those times. We
have all contributed to trying to make the spectacle of qualifying better and
there is no question if you look at the current situation that we have failed so
far to make Formula One better than it has been in the past in respect to
qualifying. I think everyone started simply from what was the best it has ever
been and everyone said the best it has ever been was when all the cars were on
the circuit at the same time and the drivers were effectively faced with getting
a clear lap in a 12-lap window. Everyone I think agreed with that perception but
then immediately pointed out that that meant that in a one-hour session
everybody would be very slow to go out and that would mean 20 minutes of nothing
happening. That was an issue that was addressed by splitting the practice
sessions and then things tacked on as teams either were successful in
politicking in some sort of advantage into the regulation or whether an
interested party was able to politick something in and where we have ended up is
definitely a different format. Whether it is better or not, I think time will
tell. But if it isn’t I don’t think any team is not prepared to change it yet
again but we have got to run probably the rest of the year in this format or
stay as we are and that is still a possibility, I think.
DR: I think we have consistently proven, as teams, that we should not be setting
the agenda here and I don’t think we are actually doing things in a very
rational way. In most businesses you consult the customer and you actually do
your market research and you say ‘here are the options’ and I think the way to
have gone about it personally would have been to come up with three or four
options, whatever it might be, and go out there and see what the television
audience and production teams want themselves to make the job work for them
because we are constantly under criticism of that. But on this particular
occasion I think, at the end of the day, it was a request from Bernie, who said
‘this is what I would like to do’ and he put the things forward. And quite
frankly he is accountable for the television audience, he is accountable for
people coming through the turnstiles, he is the promoter of the championship so
I am afraid he got my vote on that basis. I don’t think it is the right thing to
do, however.
EJ: My concern was purely selfish and that was I was able to sell an element of
time to my sponsors for not just terrestrial television but for global feed and
I felt that was being taken away or could be taken away because, whether we like
it or not, there is not a person who is responsible for the production of
television who would be shot by his editor if he doesn’t follow a red car. And
on that basis it will go down to the next best one, whoever is likely to be
there, and if we are in England he would follow an English driver, if we are in
Germany he would follow a German driver and so be it all the way through and I
can’t have that pot-luck effect when I am doing proper sheets and spreadsheets
about potential income and value of media because anyone who thinks that a
sponsor does not have a media value on every particular second that has an
appearance of your car is crazy. Those days of someone coming around and saying
‘hey, I am a chief executive. I’d like to have my sticker on your car and we’re
going to have some fun and we’ll go racing and we’ll see how it goes’ are gone
because you have proper marketing people who are all clamouring for other
aspects of commercial viability and Formula One is no different. You have to
stand up and if the figures meet the criteria you get the sponsorship, if it
doesn’t, you won’t. So, a little bit selfishly, I was considering what Jordan’s
prospect was. And, from that point of view, I probably agree with Ron that if
you were to take the best scenario so, thinking of the sport for once, I think
it is a better solution, but it has deprived Jordan of television income that I
am disappointed about.
PS: I think the point has to be made that two years ago it was recognised that
the share of voice that the small teams were getting was minimal and the whole
idea of single lap qualifying was to give us all equal opportunity on the
qualifying single lap. Now, that was achieved last year and I felt that we had
something that worked. All year we had no complaints about this system, we had
something to give the media on Friday, Friday meant something because we had a
provisional pole position, we had a Saturday single lap that people didn’t
complain about. But pulling the two together was a chronic mistake and we have
to take into account the fact that we probably shouldn’t have changed what we
had last year. Both championships went to the wire. That wouldn’t have happened
this year but I don’t think we would be having the complaints that we have had
this year had we left the format alone. Famous words: If it isn’t broke, don’t
fix it. And as for this new format, which as David said is Bernie’s suggestion,
I think it has got to be said that we will have to wait and see. But certainly
the small teams are massive losers in this and our television share of voice is
only really in qualifying - unless we are being lapped - and that has just been
taken away. It makes it very tough.
TP: I’m open minded to see how it works out. Who knows, it might work out very
well. It’s always difficult when you try something that has not been done
before. I think that if you step back, you know, what are the problems? Friday,
there is not much for people to come and watch, Saturday the same thing, for
spectators and the television, and Sunday we wanted to try and get some
unpredictability in it. That was the idea two years ago and I am worried that
that might have got lost. So, if you want a bit of fun, just here’s a little
suggestion – see what you think of this. You replace qualifying with miniature
races, as they have in some other forms of motor racing. You have a ten-lap
sprint race, celebrity pulls names out of hats, you know, have a jumbled-up grid
on the Friday, have a second race with the grid reversed on the Saturday, pull
all the points together, if there is a tie the fastest laps gets the nod, and
something great to watch on Friday and Saturday, masses to talk about in the
press and, for sure, you would get a jumbled-up grid and what would be so nice
is that drivers would have to overtake to get the good position on the Sunday.
But that’s just a bit of fun. Let’s hope that this second half of the season
works out very well. You never know.
Q: (Ralf Bach – R&B) Why didn’t you want to stage the first half of the
qualifying on Friday afternoon so you could have upgraded the Friday, which is
still pretty meaningless to everybody?
PS: As I recall the three of us at the back (EJ, PS, TP) did want to retain it
so you had better ask the others.
DR: I don’t remember being asked one way or the other about that particular
point. I think the fundamental point, however, is we are playing around with
qualifying here but Tony made the reference to the whole notion of the way it
was structured to create, you know, not in an artificial way as you do in other
sports, but to create a set of circumstances where there would be a grid on
Sunday that was different each race. What we have put in is a proposal going
forward now for the latter part of the year which will produce the fastest
drivers at the front of the grid and will be repetitious time after time in my
opinion and it might produce interesting qualifying – I question that, I don’t
think it will be very easy to televise – but will certainly produce duller
racing as a result of it.
RD: Nope, nothing to add. Just to re-state something I said earlier, which is,
don’t put the teams as the villains in this process, they are not. We are under
constant pressure for change and we have remarkably little voice in some of the
change that takes place.
Q: (Jonathan Noble) Eddie and Tony, much was made at the start of this season
that Jordan and Jaguar would run with exactly the same engine. There have been
rumours over the last few races that Jordan’s engine can’t run in the same
configuration in terms of power and revs because of reliability. Can you just
clarify what the situation is, please?
TP: Eddie does get the same engine as us. The contract allows for a significant
upgrade mid-season, which will happen. There are small variations between the
engines but on the whole, up to this race actually, there hasn’t been a time
when…I can honestly say, you know, we could have picked the engine number out of
a hat and distributed it in that way. This race we have got an upgrade that we
are trying with Mark. We have just built one engine and we will see how it goes.
It is always a risk when you try an engine for the first time but we are trying
to keep the engines on par as much as is practically possible.
Q: (---) Mr Purnell, two questions. Firstly, do you think performance has
changed after Jaguar fired Niki Lauda two years ago and secondly how
disappointing is it to see Jordan in front of you?
EJ: (Laughter) Oh, I love that!
TP: First of all, the performance of the team. We are operating on a huge amount
less money, just about everything the technical department do is an improvement,
we just have to be very, very prudent and I think the progress of the car, you
know, to produce something that can even touch the McLarens, who are undoubtedly
operating on double the money that we have, I think is outstanding. So, I am
actually proud of what everybody has done over the last 18 months for Jaguar,
they have done a good job. As far as the challenge of Jordan, it is very
healthy. The Jaguar team has got to beat the Jordan team and I am sure that
Eddie is mindful that the Jordan team has to beat the Jaguar team. And if you
have got the same motor, more or less, it is easy for people to judge.
Q: (Joe Saward) Eddie, it was said more or less the same engine. What are
your views on the engine thing this weekend?
EJ: I have nothing to add. I mean, it is very clear he… Ford have promised us
equality and I am sure that Cosworth and Tony, like he said, does it.
TP: Yeah, I think the Cosworth guys have done a good job this year. The engine
is pretty reliable and they have made some good steps with it. Good show.
Q: (Jim Rosenthal – ITV) At a time when you are trying to sell the sport here
and in Canada, how do you all feel about 114,000 people leaving a circuit and
millions more turning off their television sets only to find out the next day
that the result has been changed. Is there a more satisfactory way of doing it?
EJ: I think it’s great! (Laughter) It was GREAT!
RD: I think fortunately it doesn’t happen that often…
EJ: And he (RD) says the same but he won’t say it! (Laughter) And he (DR) is a
liar as well because he says it was great!
PS: And I just wish they had disqualified two more!
EJ: Oh, God, what a race!
RD: It is part of Grand Prix racing and I have been on the opposite side of the
fence so many times of small infringements, most of which are certainly not
performance enhancing and most of them relate to oversights by technical staff.
Of course, the most famous was when one technical director stood in front of the
world and acknowledged that his car didn’t comply and that was subsequently
reversed on the basis of, you know, the whole charade that took place post that
event and cost me a Constructors’ Championship. But, I mean, that is motor
racing. But it does happen from time to time but it is so infrequent – teams
don’t normally go out and breach those sorts of regulations and there has to be
a price paid and unfortunately the team suffers the points loss and the media
and the viewers suffer the consequences of information changing after a period
of time. There are things that happen much longer and athletics is, I suppose, a
good example, where the drugs issues can take months, sometimes a year or more,
before you know what the outcome of a ruling is, so we are not unique in our
sport at having a result change after a period of time but we do try and
minimise it.
