Renault F1 Team announces partnership with TW Steel
By Renault F1
October 28 2009
The Renault F1 Team is delighted to announce the signing of a three-year partnership with TW Steel, the Dutch watchmaker, which will become the official timing partner of the team.
The partnership will come into effect from this weekend’s Abu Dhabi Grand Prix and will run until the end of the 2012 season. The R29 will carry TW Steel branding on the nose cone, the front wing flaps, as well as on the leading edge of the sidepods. Logos will also appear on timing monitors and on team uniforms and drivers’ suits from 2010.
At the signing of the agreement, Renault F1 Team Managing Director, Jean-François Caubet, said: “We are delighted to join forces with TW Steel as the official timing partner of the Renault F1 Team. Over the next three years we look forward to building a close and dynamic relationship as we strive to reach the highest level of performance on the racetrack. The partnership brings great value for both the Renault F1 Team and TW Steel and confirms the team’s positive outlook for the years ahead. I have no doubt that we will enjoy an exciting and successful future together.”
Jordy Cobelens, CEO of TW Steel, added: “I believe our partnership with the Renault F1 Team provides a tremendous global platform for TW Steel. Formula One has immense appeal for a young, ambitious brand such as ours and we look forward to activating our relationship with the Renault F1 Team and ultimately engaging the consumer worldwide through a targeted marketing programme. This is an exciting time to be involved in Formula One and we look forward to continued success both on and off-track through our new partnership.”
A photocall to mark the beginning of this partnership will be arranged on Friday 30th October in Abu Dhabi before the first free practice session in front of the team’s garage. Timing and details to be confirmed on Thursday.
For further information on TW Steel please visit: www.twsteel.com
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