Williams Racing using Augmented Reality to launch FW43B


By Williams Racing
March 3 2021

 
 Williams Racing using Augmented Reality to launch FW43B
 

Williams Racing will use augmented reality to unveil their 2021 Formula One™ challenger, the FW43B. The car will be revealed on Friday 5 March at 14:00 GMT with fans across the world able to get their first look at the new livery using a dedicated app that projects a full-sized 3D model of the FW43B into their homes.

The ‘Williams Racing AR Launch 2021’ app is now available for download in the Apple store and will be available for Android shortly. On the day of the launch, those that have downloaded the app will receive a push notification as soon as content is available.

Following the AR reveal, at 15:00 GMT Williams will host a virtual media press conference, Jost Capito, Williams CEO being joined by Team Principal Simon Roberts and Williams Racing Formula One drivers, George Russell and Nicholas Latifi.
 

Williams Racing using Augmented Reality to launch FW43B
Posted by: Williams F1 (IP Logged)
Date: 03/03/2021 02:52

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