Williams F1 confirms loss of title sponsor

The Williams F1 team signed a multiyear deal with the telecom company AT&T, with the Williams team then becoming known as the AT&T Williams F1 Team. This arrangement commenced in 2007 and now with the end of the 2011 Formula One season there are indications that this sponsorship may have come to an end.

On the Williams teams official web site the logo of AT&T Williams has disappeared to be replaced with the Williams F1 logo. Also on the bottom of the official page the reference to AT&T has been removed. The same change has taken place on the teams Facebook web site where the AT&T Williams logo has also disappeared. Also links to another web site http://youratt.com/attwilliams that dealt with the AT&T Williams sponsorship now take you to a generic AT&T site. Also on the Williams site the link to the teams Partner site is indicating that it is offline while updates are carried out. Is this another indication of changes taking place at Williams on the sponsorship front. But on the teams media web site there is still reference to AT&T but this may have yet to be updated.

Is this arrangement temporary with the Williams team set to make an announcement as to a new title sponsor when they announce their second driver or when they launch their 2012 car. Two potential drivers for the team are Sutil and Senna and both would bring potential sponsorship from Medion and Embratel which could replace A&T.

After several years of sponsorship it would not be surprising to see AT&T ends its sponsorship. Now it is a case of awaiting confirmation from Williams as to who the 2012 title sponsor will be, if any.

After much media discussion tt was eventually confirmed by the Williams team that they had in fact lost AT&T as their title sponsor but that they were in negotiations with another sponsor to replace them.