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Re: We dodged the Rich Energy Bullet
Posted by: IanSmithISA
Date: 18/07/2019 05:54
Good morning,

If we believe the reports;

Haas are seeking 6m outstanding for the 2019 season, as well as payments of 14m and 15m respectively for agreements in 2020 and 2021, taking the total to 35m.

That suggest that Haas has already received some money? Was the first year something like 13m and 7m has already been paid? It is hard to believe that the Rich Energy branding has been carried this long if nothing had been paid.

Fortunately it is likely that if this money is not received then Haas Automation will continue to ensure that the team has a reasonable budget. I don't have any ill feelings towards Haas, they were offered a deal and took it.

Had Williams signed the Rich Energy deal then the RokIT deal might still have come about, the front of the rear wing and barge boards and possibly a small logo on the engine cover.

Clearly this would most likely be for a smaller amount of money, but this plus Rich Energy may have totalled more.

At the moment as far as I can tell no outsiders know what the RokIT deal is worth or even who it is with.

RokIT is a real business with credible backers but it is in the mobile phone business so failure is a real possibility. :-(

If the deal is with the Rok group then another Rok brand may appear in the RokIT space.

If the space occupied by RokIT is with RokIT (whatever the legal entity is) and the beer logo is a separate deal with the legal entity than owns the beer brand then a failure of RokIT could leave free space.

Whilst it is clear that the status of the Haas deal is now unclear, it is still possible that the new owners have the intent and ability to continue it.

So I agree that the RokIT only deal is probably a better one than a Rich Energy only one, but without knowing how much it is worth it is hard to be sure.

A Rich Energy/RokIT deal may have been better.



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